The impact of coronavirus on household finances, including the increasing cost of groceries and food are causing many Canadians to scrutinize their entertainment expenditures, according to our recent research. Households consisting of young couples or singles have traditionally been considered … Continue reading →

Nearly half of Canadian online households (47%) now have at least one person with an Amazon.ca Prime membership which entitles them to free delivery on millions of items for $79 annually. This, along with a steady supply of exclusive originals … Continue reading →

Live music performances and artist tours came to a halt in March due to government-imposed restrictions to try and curb the spread of COVID-19. No shows of any major scale — especially indoors — are expected until 2021, at best. … Continue reading →

Which sports will Canadians follow closely on TV or stream online when competition starts up soon even if without any spectators? #ChartoftheWeek      

Entering SRG’s ‘Must Keep TV’ charts in the #4 position in 2017 when it was first added to the list, Netflix continued its ascendance by improving its chart position for each of the past 3 years and clinching the #1 … Continue reading →

While ABC managed to retain the top ‘must keep TV’ channel title in America, beating Netflix by a hair in 2019, the big three streamers all improved their rankings and placed in the top 10, according to the results of … Continue reading →

Over nine-in-ten newcomers to Canada have a smartphone, and newcomers are power users of their devices, far more likely to use their mobile phones for messaging, calling, online banking and video streaming compared to the general Canadian population according to … Continue reading →

Top 10 lists are always fun, and this one based on SRG’s 11th annual Must Keep TV brand study in the U.S. market earlier this year is no exception. It’s striking that for the first time in over a decade, … Continue reading →