With over 80% of women using a wireless device and 17% now using a smartphone such as an iPhone, BlackBerry or models from HTC, Samsung, LG or similar, the mobile phone may increasingly be displacing the PC for women, especially … Continue reading →

While fewer women overall are buying or renting DVDs, not all segments are abandoning the format says our recent research – moms with kids under 12, Hispanic and African American women in particular continue to be engaged with the DVD … Continue reading →

With laptops breaking the 50% mark among online Canadians and smartphones passing the 20% mark among wireless subscribers, the mobile future is beginning to take shape, according to SRG’s Q1 2009 edition of Digital Life Canada (formerly Fast Forward Quarterly). … Continue reading →

OVER HALF OF American women say they are game-players, in one form or another. And their favorite console game is Guitar Hero. While their participation in console gaming (Wii, PS2, XBox and handhelds) remained steady at just over one-third (35%), … Continue reading →